Applying Social Psychology: From Problems to Solutions, 2nd Edition

The Second Edition of this best selling textbook continues to offer a simple, systematic, step-by-step guide to doing applied psychology. Using the authors’ own PATH model, the text presents a new methodology for applying primarily social psychological theory to a wide range of social problems. With real-world case studies, end-of-chapter exercises and interviews with leading social psychologists, Applying Social Psychology guides students to define a problem, conduct a theory-based analysis, develop an explanatory model, set up and execute a research project to test the model, and develop an intervention.